
Thanks Walmart- for celebrating moms,
16,909 times over.
That’s how many entries that Walmart Canada received for their Mom of the Year contest. The Mom of the Year program is the perfect way to give thanks and say, “here’s to mom.” I’m a huge fan of Walmart and now even more so, with this incredible program. Walmart is always looking for unique ways to give back to the community and to their consumers with philanthropic initiatives. Well done, Walmart on another successful campaign!
Over 16,000 tribute pages, just for Mom.
Every Mom of the Year nominee received a profile page that could be shared with her friends and family. Her loved ones could add their own heart-warming comments, making it more like a tribute page where she could see how loved and appreciated she really was.
While the nominations are now closed, you can go on their site and read the inspiring stories from moms across Canada.

The Mom of the Year will receive:
•A $100,000 donation to the cause or charity of her choice.
•$10,000 for herself.
•A day of pampering and a photo shoot in Toronto
•A seat on next year’s Selection Committee.
The 7 other finalists will each receive:
•A $10,000 donation to the cause or charity of her choice.
•$10,000 for herself.
•A day of pampering and a photo shoot in Toronto.
Meet the Selection Committee
The Selection Committee is an elite group of amazing women (moms) who are busy going through the nominations in search of the 8 Finalists. The Final 8 will be notified around August 15. These 5 Mom Ambassadors bring a wealth of experience to the table – Good luck to them on this very difficult selection process! We can’t wait to meet the finalists!
Karine Ewart- Today’s Parent Editor-in-Chief
Karine Ewart began her publishing career in New York City at Harper’s Bazaar. Upon her return to Canada, she served as Features Editor and Editor-in-Chief for various brands at FASHION magazine. At Today’s Parent, Karine has overseen a relaunch of the industry leading brand, helping readers celebrate life as a parent, embrace the happy chaos, and remember they are not alone. Karine has four kids aged 6-10 years old, and strongly believes in her parenting motto: whatever works for your family is the right answer.
Shelley Broader- President and CEO, Walmart Canada
With over 20 years of leadership experience across the North American retail industry, Shelley Broader was appointed President and CEO of Walmart Canada in September 2011. She often brings her two children to work with her, encouraging their personal development and their natural interest in the business. Shelley grew up inspired by her own mom, who raised four children. One common thread exists amongst Shelley’s many roles – whatever the job, she strives for excellence, an example she sets for her colleagues and children alike.
Natalie Choquette- Soprano Opera Singer
Canadian soprano Natalie Choquette is a classical entertainer who presents opera with an irresistible, humourous twist. She decided to become a professional opera singer when she was 11, after falling in love with music and theatre while in Rome. Natalie exposes her three daughters to the world of performing arts by incorporating them into her productions. Like Mother, Like Daughters, a live performance, and Noël de la Diva, a Christmas album, both feature her children.
Hayley Wickenheiser- Professional Hockey Player and Olympic Gold Medalist
Four-time Olympic medalist Hayley Wickenheiser is regarded as one of the best female hockey players in the world. But she is also a community leader, mentor, an accomplished businesswoman, and the proud mother to 12-year-old Noah – whom she adopted as a baby. Hayley owes a lot of her success to her own mother, who has been her pillar of strength since childhood. Now required to travel a great deal, Hayley is always able to rely on her mom to help take care of Noah, and is continually inspired by her unwavering support as a parent.
Emma Fox- Senior Vice-President Marketing, Walmart Canada
Emma’s Walmart career began in the UK in 1999 where she worked for British supermarket chain and Walmart subsidiary, Asda. She joined Walmart Canada in July 2011, bringing with her the same management style she applies with her three children – open, fun, honest, and firm but fair. Emma is intimately familiar with the balancing act required to manage both family and career – she believes that collaboration is the only way to drive common goals, making it the key to achieving success with both colleagues and children.